Ad Measurement Consent

MirorX Teknoloji Limited Şirketi ("MirorCam") asks for the user's explicit permission to measure the results of its advertising. Measurement starts only after the 18+ confirmation and only if this permission is given; it is off until then.

Purpose. To determine which ad led to the installation of the app, and to match installs, sign-ups, first use and purchases to that ad.

Data processed. Advertising identifier (IDFA on iOS, advertising ID on Android), device and app information including IP address, install information, in-app events (sign-up, Miror ready, first photo) and purchase events. In-app events are not recorded before permission is given; when it is given, they are reported once from the account's current state (sign-up only if it was within the last 7 days).

Processors.

• AppsFlyer (EU, US): measurement and matching. Purchase events reach AppsFlyer through RevenueCat.
• Meta and Google (US, EU and other countries): are informed of installs, sign-ups, first use and purchases that came from their own ads.
• Apple (US): for Apple ads, the attribution token created on the device is sent to Apple, which returns the matching campaign.

This data is not used for ad personalisation or retargeting, and no consent for that purpose is passed to Meta or Google.

iOS. When permission is given, Apple's App Tracking Transparency prompt appears; if permission is not given there, no measurement takes place.

If permission is not given, no ad measurement takes place (except Apple’s ID-free SKAN notice on iOS), and every feature of the app works the same.

Withdrawal. The permission can be turned off at any time under Settings → Privacy; measurement stops immediately. On iOS, access to the advertising identifier can also be turned off under the device's Settings › Privacy & Security › Tracking. Ad measurement records are kept for at most 24 months.

The legal basis is explicit consent (KVKK art. 5(1); GDPR art. 6(1)(a)). Transfers abroad use the safeguards described in the Privacy Policy. Details are in the Privacy Policy. Contact: support@mirorx.ai